In a production economy calibrated towards speedy delivery, cost effectiveness, and sustainability, quality is, unfortunately, often the first thing to fall by the wayside. Plenty has changed over the 25 years that Image Technique has been producing signage, from the technologies we use to our materials, supply chains, and design tools. What hasn’t changed, however, is our commitment to delivering signage solutions that leave a lasting impact while reflecting the highest standards of innovation, safety, and quality. In this article, we look at how these principles on which we founded our company still drive each step of our sign manufacturing process.
To turn the conundrum with which we started this article on its head, if you focus first and foremost on quality in sign manufacturing, how do you ensure that speedy delivery, cost effectiveness, and sustainability don’t fall by the wayside? The answer is continual innovation in modern design and production technologies. Innovation is the heart of creating truly remarkable signage, which is why we make use of cutting-edge tools and software to help push boundaries and deliver solutions that are visually stunning and highly functional. For example, our teammate wide use of 3D modelling and rendering software to create bespoke designs that align with our customers branding and environment, helping our customers visualise the end result and ensuring greater fidelity between concept and outcome. This streamlines the process and shortens the delivery cycle without cutting any corners to do so. Alongside this, we have recently invested in smart signage technology to increase the options available to customers in the digital realm. Some digital signs, for instance, can now include motion sensors and touchless interactions to engage audiences in new and innovative ways.
Safety is a functional requirement and also a philosophical principle. On one hand, safety is important in the sense that we don’t want a sign to explode or fall off of a roof. On the other hand, as a design and production philosophy, we prioritise safe practices in every aspect of installation and manufacturing, to safeguard our customers, the public, and our employees. It’s a way of working and not simply an end goal. This can be seen in the materials we use. We always select materials that meet the highest safety standards and suitability for their intended use and placement. With outdoor signage, this could include, for instance, fire-resistant materials to boost compliance and safety, or to improve weather resistance. Safety also guides our approach to installation, with our technicians following strict safety protocols on site that respects our staff, customers, and members of the public. We also try to be mindful of the environment in all our processes, employing sustainable materials and eco-conscious practices wherever possible, and aiming to reduce our carbon output and environmental footprint without compromising safety or quality.
Quality is, ultimately, the foundation of everything we do here at Image Technique. From concept design to installation, maintenance, and beyond, we take meticulous care to make sure that every sign exhibits precision, durability and style. Part of this is our stringent approach to quality control, with every sign undergoing thorough internal inspections to verify its structural integrity, colour fidelity, and performance under various real-world weather and stress conditions. This helps to ensure that each sign delivers a long-term return on investment and remains vibrant and functioning for many years.
If you would like to find out more about our sign manufacturing technique, including the equipment used at our facilities and the background and expertise of our team, feel free to get in touch!
Image source: Canva