27/05/2021
Fortnum & Mason Christmas 2020

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    Location: London Piccadilly

    Client: Fortnum and Mason

    For the Fortnum and Mason Christmas campaign 2020, the brief was to produce a bespoke display incorporating an oversized branded hamper and a selection of Christmas products floating out of it.

    The Works: A gigantic replica of the iconic Fortnum and Mason Christmas hamper was hand weaved and oversized versions of the buckle and strap were handcrafted. This was placed in the basement food court and suspended above this on a hidden frame and cascading down the 17-metre central atrium were large scale versions of a selection of the Fortum and Mason Christmas products. To give some context to the scale of this project, this magnificent hamper was large enough to contain a table and chairs so that2 people could comfortably take afternoon tea.

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